Georgetown University

Spring 2018 Winners

Peyton Cochrane

Peyton Cochrane

Originally from San Diego, CA. Peyton Cochrane earned his undergraduate degree in Business Administration from California Lutheran University in Thousand Oaks, CA. From there, he decided to pursue his passion for sports where he finds himself entering his final semester at Georgetown University pursuing a Masters in Sports Industry Management. In Washington DC over the past year, he interned with both the Washington Redskins and Georgetown Athletics, which ultimately gave him a taste of both college and professional sports. Cochrane hopes to continue to pursue collegiate athletics, specifically dealing with either marketing or operations. Peyton is a huge sports fan but particularly football. In his free time, if he’s not watching or playing sports, he loves traveling and spending time with friends and family.

Fox Sports U was an incredible opportunity. It provided a glimpse of how we can apply what we’ve learned into a project that would otherwise be a project we would find in a future career. The real world experience is unlike any other class I’ve taken.

The entire experience taught us how to truly develop our creative ideas. The ideas we all started with were completely different than our final products.

I am so thankful for the opportunity provided by this course, the professors who taught it, and the executives that took the time to help and listen to what we had to offer. I would highly suggest this class to anyone!

Madeline Sita

Madeline Sita

A native of Annapolis, MD. Madeline did her undergraduate degree at James Madison University. Madeline started graduate school at Georgetown in January 2018. She is studying Sports Industry Management with a concentration in Digital Media. Madeline will graduate May 2019. She just finished up her internship with WUSA9 Sports where she wrote daily stories about all the DC Sports teams. She currently works for the Washington Capitals in the Marketing Department during the NHL season where she primarily works with the Caps Kids. Madeline is the biggest Capitals fan you’ll ever meet! After graduation, Madeline hopes to either work for a professional hockey or college basketball team or a player agency in some digital media aspect. She really enjoys working with athletes. In her free time, Madeline likes to blog about food and sports, play pick-up field hockey, and travel. Her latest trip was to London, Florence, and the French Riviera.

Fox Sports U is by far my favorite class so far in the SIM program at Georgetown, I really enjoyed the professors and all the hands-on work, it’s really applicable to what I’d like to do in my sports career.

Fox Sports U is a great conversation starter when people ask me what I have done in the SIM program.

I am beyond grateful to have had this opportunity to showcase my work to successful sports industry professionals, who I hope to one day be in the same exact shoes!

Andres Barrios

Andres Barrios

Originally from Panama City, Panama, Andres Barrios earned his bachelor’s degree in Business with a concentration in Operations and Supply Chain Management from the Georgia Institute of Technology. After graduating, Andres was offered an internship in Singapore by CrimsonLogic, a company that provides eGovernment solutions and trade facilitation services. After almost a year in the logistics industry, Andres decided that it was time he pursued his real passion: Sports Management. He recently finished his first semester and plans on graduating in December 2019. Barrios hopes to pursue a career in Soccer Management as he is currently in the board of directors of a 1st Division Panamanian soccer club: Club Deportivo Universitario. With many long-term objectives and investments in the works, any experience that Barrios can accumulate in the industry will only further his knowledge and capabilities. Andres loves sports, concerts, good food and the beach.

The insight provided by course professors throughout the course is second to none. A combination of personal experiences, case studies and guest speakers really enriched the course’s content.

Fox Sports University is as close as it comes to real-life work situations and projects. The course makes sure of providing students with the right tools to develop the most comprehensive initiatives possible.

The course lives up to its name. You really feel part of a something big and the way the class is structured enables you to succeed on a personal level and on a team basis.

Kerin Maguire

Kerin Maguire

Kerin Maguire, a New Jersey native, earned her undergraduate degree in English from Dickinson College in Carlisle, PA. After graduation she moved to Washington, DC to work toward her Masters in Sports Industry Management from Georgetown University. Maguire is planning on graduating in May 2019.

Currently, Maguire is working on various projects in youth and professional soccer. Having been a varsity athlete in both high school and college, Maguire hopes to combine her love of education and athletics in the future by working in the athletic department at a college or university. In addition to being an avid sports fan, in her spare time Maguire enjoys writing music and performing at shows around the country.

Fox Sports University allowed me to work collaboratively with my peers in an environment in which strategic marketing, business, and creativity could all take center-stage.

Presenting to Fox Sports representatives significantly improved my understanding of the importance of a strong, thorough, and persuasive presentation.

My Professors in Fox Sports University provided insightful information about their respective experiences in the real-world job market. This proved beneficial for me and my group, shaping the implementation of ideas for our project.


Spring 2018 Project Description

In collaboration with the Big Ten Network (BTN), FOX Sports U challenged students in the Sports Industry Management program at Georgetown to create a comprehensive marketing campaign that BTN can utilize to promote BTN Tailgate from a television viewership perspective.


Professor Profile

William Reardon

William Reardon

William serves as Coordinator of Government Relations for the National Collegiate Athletic Association (NCAA). His responsibilities include devising and providing support regarding strategic state and federal lobbying initiatives; analyzing state and federal legislation, regulations, and policies; drafting policy memoranda, talking points, correspondence to Congress and relevant agencies regarding legislative, regulatory, and policy issues; and working with members of Congress and state officials to support the mission and goals of the NCAA.
William earned his B.A. in Political Science from the University of Arizona in 2013 and his J.D. from Georgetown University Law Center in 2016. He is licensed to practice law by the State Bar of New Mexico.

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