Fall 2010
University of Southern California

In the fall of 2010, FOX Sports West challenged students at the University of Southern California to enhance FOX Sports West’s  digital platforms. The graduate students researched demographics and online habits in order to develop their final presentations.

The FOX Sports U students at USC worked to enhance FOX Sports West's digital platforms in the fall of 2010. The winning campaign, "We Are LA Sports. Are You In?" was incorporated into a multi-media campaign that launched in March of 2011.

PROFESSOR

Kimberlie Stephens

Dr. Stephens strives to work at the intersection of research and practice. A student of organizations, she works as an instructor, facilitator and researcher to bridge academia and industry, allowing each to inform and motivate the other. As an instructor in the Communication Management Masters Program, Dr. Stephens aims to help students understand both the power and limitations of ...See More

WINNERS

VIDEOS