Spring 2011
University of Florida

In the spring of 2011, SUN Sports challenged advertising students at The University of Florida to develop strategic plans for SUN Sports digital platform which includes FOXSportsflorida.com & Gatorzone.com.

SUN Sports and the University of Florida paired up to work on digital properties with the “We are Florida Sports, Are You In?” campaign.

PROFESSOR

Robyn Goodman

Goodman earned her Ph.D. at the University of Texas in 2000. Her dissertation was “Mirroring Mediated Images of Women: How Media Images of Thin Women Influence Eating Disorder-Related Behaviors and Women’s Negotiations of These Images.” She received her M.A. in mass communications at the University of Texas and a B.J. in magazine journalism at the University of ...See More

WINNERS

VIDEOS