FOX Sports U students at the University of Missouri’s School of Journalism were tasked with developing marketing campaigns for the St. Louis Blues’ hockey telecasts on FOX Sports Midwest. A secondary, but integrated goal included to enhance the enthusiasm for Blues hockey among St. Louis, Missouri and Illinois sports fans.
PROFESSOR
Scott Fuenfhausen
Scott Fuenfhausen, BJ ’86, is an instructor for AdZou, the strategic communication capstone course. Before coming to Columbia, Fuenfhausen worked in advertising on the client side for a Fortune 500 business-to-business company in St. Louis. After five years, Fuenfhausen moved into the agency side of the industry and worked in account services for advertising agencies in St. Louis and Chicago ...See More
WINNERS
Mary Dohle
FOX Sports U - Class of 2012
University of Missouri
Allision MacFarland
FOX Sports U - Class of 2012
University of Missouri
Caitlin Hendricks
FOX Sports U - Class of 2012
University of Missouri
Mary Bonnette
FOX Sports U - Class of 2012
University of Missouri
Kendra Kline
FOX Sports U - Class of 2012
University of Missouri
Kaleigh Glaza
FOX Sports U - Class of 2012
University of Missouri
