Fall 2014
California State University, Northridge

In the fall of 2014, FOX Deportes tasked Social and Digital Media students at California State University, Northridge to build a marketing campaign and promotion plan for the UEFA Champions League Final that would air on FOX Deportes at the end of May 2015.

Final presentations at CSUN with FOX Deportes executives.

PROFESSOR

Kristen Walker

Kristen Walker is an Associate Professor in the Department of Marketing at California State University Northridge. Her research interests include interactive marketing, social media, retail environments, brand preference, Big Data, and Internet privacy.  She is currently working on projects dealing with social networking sites and consumer privacy/protection and regularly uses client ...See More

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