In the spring of 2017, FOX Sports U students at the University of Alabama developed a comprehensive marketing plan to promote “The Buzzer” across college campuses. Research focused on content, style and delivery in order to continue to grow and strengthen awareness for these videos within a college audience.
Students at the University of Alabama give their presentations in front of FOX Sports executives.
PROFESSOR
Kenon Brown
After completing his doctoral studies at The University of Alabama, Kenon A. Brown joined its Department of Advertising and Public Relations in August 2012 as a assistant professor. Prior to his academic appointment, Kenon worked for eight years in restaurant management and marketing, while also conducting independent media training for several smaller non-profit organizations and local ...See More
WINNERS
Riley Goodman
FOX Sports U - Class of 2015
University of Alabama
Lauren Nida
FOX Sports U - Class of 2015
University of Alabama
Allie Hatchett
FOX Sports U - Class of 2015
University of Alabama
Payton Brown
FOX Sports U - Class of 2015
University of Alabama
Esther Workman
FOX Sports U - Class of 2015
University of Alabama
Kristin Clark
FOX Sports U - Class of 2015
University of Alabama
Annie Hildreth
FOX Sports U - Class of 2015
University of Alabama