Students will develop advertising campaigns for FOX Deportes properties including the WWE, MLB, and NFL to grow awareness of Spanish-language broadcasts and bridge the gap between sport, pop culture and Hispanic culture.
PROFESSOR
ROBYN GOODMAN
Goodman earned her Ph.D. at the University of Texas in 2000. Her dissertation was “Mirroring Mediated Images of Women: How Media Images of Thin Women Influence Eating Disorder-Related Behaviors and Women’s Negotiations of These Images.” She received her M.A. in mass communications at the University of Texas and a B.J. in magazine journalism at the University of Missouri.
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