University of Missouri advertising students were challenged to develop strategic campaigns to increase fan awareness, engagement, and viewership of Premiere Boxing Champions (PBC) on FOX, FS1 and FOX Deportes.
PROFESSOR
Scott Fuenfhausen
Scott Fuenfhausen, BJ ’86, is an instructor for AdZou, the strategic communication capstone course. Before coming to Columbia, Fuenfhausen worked in advertising on the client side for a Fortune 500 business-to-business company in St. Louis. After five years, Fuenfhausen moved into the agency side of the industry and worked in account services for advertising agencies in St. Louis and Chicago ...See More
WINNERS
Sara Russo
FOX Sports U - Class of 2019
University of Missouri
Randi Bass
FOX Sports U - Class of 2019
University of Missouri
Kody Block
FOX Sports U - Class of 2019
University of Missouri
Christine Kelly
FOX Sports U - Class of 2019
University of Missouri
Savannah Bernard
FOX Sports U - Class of 2019
University of Missouri
Nicholas Gianacakos
FOX Sports U - Class of 2019
University of Missouri