Spring 2019
University of South Florida

Students at the University of South Florida were tasked with developing a marketing campaign that FOX Sports Sun and the Miami HEAT could use to raise awareness and engagement around Miami Heat broadcasts on the regional network.


William Sutton

William Sutton joined the USF College of Business as a professor and director of the new USF Sport and Entertainment Management program. A distinguished academician and a proven sports marketing practitioner, Sutton teaches courses in Sport Marketing and Sales and Fundraising in Sports.

Sutton held previous academic appointments at Robert Morris University, the Ohio State University, the ...See More