Spring 2019
University of Florida

Advertising students at the University of Florida were challenged to develop strategic campaigns to promote the sustainability efforts of FOX Sports and the Super Bowl 2020 Host Committee during Super Bowl LIV in Miami, FL.

PROFESSOR

Robyn Goodman

Goodman earned her Ph.D. at the University of Texas in 2000. Her dissertation was “Mirroring Mediated Images of Women: How Media Images of Thin Women Influence Eating Disorder-Related Behaviors and Women’s Negotiations of These Images.” She received her M.A. in mass communications at the University of Texas and a B.J. in magazine journalism at the University of ...See More

WINNERS