Spring 2019
University of Wisconsin

Students at the University of Wisconsin-Madison were challenged by FOX Sports University and FOX Sports Wisconsin to develop a PSA campaign along with a fundraising and social media strategy that increases awareness of FOX Sports and emphasizes their relationship with military/ Camp Hometown Heroes.

PROFESSOR

Deb Pierce

Debra Pierce is a Faculty Associate in the School of Journalism and Mass Communication, teaching intermediate and advanced Strategic Communications courses.  Debra has made significant contributions to the department’s curriculum innovation in the areas of digital communications, strategy, public relations, and campaign management.  Her courses offer hands-on, high-impact experiential ...See More

WINNERS