FOX Sports University partnered for the first time with Rutgers University Business School, challenging MBA students with a semester-long consumer research project. Students were tasked with researching into perception and brand awareness of properties in the FOX Sports family.
PROFESSOR
Ashwani Monga
Dr. Ashwani Monga is Professor of Marketing and Chair of the Marketing Department at Rutgers Business School. He has taught undergraduate, master’s, and doctoral courses, and is the recipient of several teaching awards. Dr. Monga’s research is in the area of consumer judgment and decision making, particularly with respect to time (time-money differences, waiting time and patience, ...See More