The project aims to challenge students to develop a comprehensive messaging strategy for FOX Sports and MLB to enhance their partnership and promote sustainability efforts at the Speedway Classic. They will be creating engaging content that showcases both MLB Green and FOX Sports’ commitment to sustainability across various platforms.
PROFESSOR
Livis Freeman
Livis Freeman graduated from UNC-Chapel Hill in 1999 with a Degree in Psychology. Livis started a Public and Community Relations company called 4ourFans, Inc. in 2001 to help professional athletes create their charitable identities, improve their image/marketability and give back to their communities and fans. In his 15 years of operating 4ourFans, Livis has worked with sports starts such as ...See More