Fall 2013
Baylor University

Check out a behind-the-scenes look into the "The Future of Football Starts Here" campaign that was developed out of ideas from the 2013 Baylor University class.

PROFESSOR

Kirk Wakefield

Kirk Wakefield, Edwin W. Streetman Professor of Retail Marketing. As Executive Director of the Sports & Entertainment academic programs at Baylor University, Kirk established the industry-leading Baylor S3 Report (www.baylors3.com), the See More

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