Spring 2018
University of South Florida

FOX Sports U challenged Sports and Entertainment Management students at the University of South Florida to develop a 360-degree marketing campaign to increase the viewership of Miami Marlins games on FOX Sports Florida.

PROFESSOR

William Sutton

William Sutton joined the USF College of Business as a professor and director of the new USF Sport and Entertainment Management program. A distinguished academician and a proven sports marketing practitioner, Sutton teaches courses in Sport Marketing and Sales and Fundraising in Sports.

Sutton held previous academic appointments at Robert Morris University, the Ohio State University, the ...See More

WINNERS