Spring 2016
University of South Florida

FOX Sports University and the University of South Florida challenged students to develop on-air, digital, and social strategies to drive awareness of Tampa Bay Rays broadcasts streaming on the FOX Sports GO App.

Check out a behind-the-scenes look at the work FOX Sports U students at USF students did to drive awareness of Tampa Bay Ray broadcasts streaming on the FOX Sports GO app. The winning team's campaign "FOX Sports GO Take A Seat" was brought to life on-air.

PROFESSOR

William Sutton

William Sutton joined the USF College of Business as a professor and director of the new USF Sport and Entertainment Management program. A distinguished academician and a proven sports marketing practitioner, Sutton teaches courses in Sport Marketing and Sales and Fundraising in Sports.

Sutton held previous academic appointments at Robert Morris University, the Ohio State University, the ...See More

WINNERS

VIDEOS