University of Nebraska

Spring 2015 Winners - Thirteen90

Tara Lopez

Tara Lopez

Tara is from Dallas, Texas and attended the University of Nebraska-Lincoln for Advertising and Public Relations with minors in English and Art. She graduated with her degree in May of this year. Tara is a social media fanatic and finds herself looking at different social media sites at all hours of the day. She has a close relation with non-profit organizations where she held an internship one summer. Tara hopes to find a job in the public relations field or something with social media.

“It was so great working with FOX Sports and being able to learn so much in such a short few months.”

“While working with FOX Sports it felt like a real life job so I was able to treat it like one and learn so much from it.”

“The FOX Sports program was really open to hearing our ideas, which is something that we really valued.”

“I will take away so much from this experience and will be able to use some of the things I learned in my career.”

Natalie Kozel

Natalie Kozel

Natalie Kozel graduated from the University of Nebraska-Lincoln with a Bachelor of Journalism in Advertising and Public Relations in May 2015. She completed three internships while pursuing her undergraduate degree and has recently accepted a post-graduate position with Yahoo in Omaha. She plans to begin MBA classes this fall. Natalie hopes to work in media and communications and is excited by the fact that these fields are constantly changing due to new technology/innovations. She is passionate about staying up-to-date on the latest news and sports, both national and local, and cannot wait to start her professional career. Feel free to connect with her on LinkedIn!

“The FOX Sports U program is unlike anything else I’ve been a part of in school. Having the chance to directly work with and impact a client was both challenging and exceptionally fulfilling. The experience I received while working with my team on our campaign for FOX Sports U is unparalleled and opened my eyes to what to expect as a working professional. I owe a huge thank you to FOX Sports U for coordinating this experience with our university– we felt honored to be a part of it.”

Brian Hall

Brian Hall

Brian is a fourth-year senior who plans on graduating at the end of the summer with degrees in Broadcasting and Advertising & PR. After graduation he currently plans to join Zillow’s marketing team in Lincoln, a company for whom he’s worked for the last year and a half. He likes all aspects of marketing, advertising, and video production, and is looking forward to any opportunity from any of those fields as he enters the workforce full time. He also enjoys spending time with friends and any physical activities, such as running and taekwondo.

“Getting to work with FOX Sports was such a rewarding experience. It was great to work with a real client and come up with real ideas that we knew would be taken seriously.”

“The chance to help brainstorm and create segments for FOX Sports Live was a lot of fun, and easily one of the most rewarding experiences I had during my entire college career.”

“It’s great to work with someone who clearly shows they care about students developing real-word skills and experiences, and on top of that, always being available to help you through the process. FOX Sports did so much to help us get ahead as we prepared to leave college and start working, and it was awesome to have gotten the chance to work with them.”

 

Spring 2015 Project Description

Nebraska’s spring 2015 class competed in a multi-school competition for the first time in FOX Sports U history. Students tuned into FOX Sports Live on FOX Sports 1 and provided feedback and ideas on the show’s content.  The winning group presented their ideas to FOX Sports executives in Los Angeles at the end of the semester.

 

Professor Profile

Frauke Hachtmann

Frauke Hachtmann

Frauke is a professor and current head of the advertising and public relations sequence in the College of Journalism and Mass Communications at the University of Nebraska. She teaches a variety of courses, including ADPR Campaigns, ADPR Research, and Global Advertising. A former student-athlete in women’s tennis at UNL, she spent seven years with the Nebraska Athletic Department as a media coordinator. Her interest and experience in sports are also reflected in her research. She recently published an article in the International Journal of Sport Communication about Big 10 Athletic Departments’ social media strategies.

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